Do You Know Your “Eco” Customer? How about these words: carbon footprint, compostable, biodegradable or just what is sustainable packaging? I can help you sort it all out. Follow me either though my blog here, or on Twitter @packagingdiva or you can hire me to help you keep abreast of the latest packaging trends, terminology, technologies and innovations and how it will impact your business.
Are you a provider of any type of green, compostable, biodegradable, sustainable or environmentally friendly product packaging?
As a woman in packaging I’m looking for other like minded women. I work predominately with women and have many women’s organizations that look to me for help.
So I created a directory just for them GreenPackagingWomen.com to give them to access to other women in business who are interested in ”green” packaging. It’s free to anyone that requests it just email me at PackagingDiva
- What can super tough (cute as a button) wombat butt teach us about packaging design? http://su.pr/252ior Is cute enough? You only get a few seconds to capture your consumer’s interest. Here are a few additional tips that will ensure your packaging is connecting with your consumer the first time.
How To Brand Your Product With The Right Packaging - Federal Trade Commission has before it a new set of “Green Guidelines” @ http://is.gd/eRqEn The reason the RTC is getting involved is because of all the misleading claims. So much of what CPG’s are saying is a stretch that’s why I wrote Packaging “Greenwash” – Saving the Environment
- NESCAFÉ jars get a sustainable packaging makeover @ http://is.gd/ePvWp The public is truly confused about the issue of sustainable packaging. In fact there may not be such a thing as a sustainable package. You can however become greener in various ways with your packaging. Read my ebook that will explain how in six easy steps. Is it Green or Garbage
- Public is not convinced by green marketing @ http://bit.ly/abXiv4 That because no one explains it right or its all a sham. If you are still confused. Why not get a Sustainable Packaging Reality Check
- EcoPlus Drink Cartons Trim Packaging Emissions by 1/3 @ http://bit.ly/aDfqTl Do you know what a carbon footprint is in relation to product packaging? Is it Green or Garbage? has an 18 point checklist
